HOLD UP! PLUS Brow Styling Wax

Meet HOLD UP! PLUS, our upgraded brow styling wax that does more than shape. This fortified formula styles, nourishes, and supports brow growth in one effortless step.

Why you’ll love it
This upgraded HOLD UP! Brow Wax styles and strengthens brows with a growth complex powered by Biotinoyl Tripeptide-1 to support fuller, healthier-looking brows over time. It delivers a flexible, non-sticky hold that keeps brows lifted without stiffness, flakes, or crunch. Easy to use—just swipe, shape, and go for polished brows in seconds. The jumbo size offers more product and longer use between restocks.

How it Works:
Brush through brows using upward strokes to sculpt and set. Use daily to style instantly while supporting fuller-looking brows over time.

1. Pick up a small amount using the Mini Dual Brush. A little goes a long way
2. Apply to brows using upward and outward strokes
3. Use the spoolie to evenly distribute and shape
4. Gently press brow hairs down for a smooth, polished finish

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Power-packed with ingredients that we LOVE!

Glycerin: Like a super-hydrator for your brows! Glycerin pulls moisture into the hair follicles, ensuring your brows stay soft and luscious, not dry or brittle.

Water (Aqua): The essential life-giver! Aqua maintains the smooth and easy-to-apply consistency of HOLD UP! PLUS, making your brow styling process effortless.

Panthenol: Say hello to your brows' best friend! Panthenol, also known as Pro-Vitamin B5, deeply nourishes and strengthens your brow hair, encouraging a fuller, denser look.

Biotinoyl Tripeptide-1: Meet the ultimate brow booster! This powerful peptide promotes hair growth at the follicle level, helping your brows appear thicker and more voluminous over time.

FULL INGREDIENTS: Aqua, Steareth-21, Glycerin, PVP, Panthenol, Biotinoyl Tripeptide-1, Phenoxyethanol, Ethylhexylglycerin