Brows that lost their color?
WE FOUND IT.
You’ve tried it all — brow pencils that smudge and pricey appointments that never quite get it right. Some days they looked perfect. Other days… not so much. You just wanted something that worked. But these days, you want something simpler.
Something that still makes you feel polished without the hassle. This isn’t about chasing trends or covering up. It’s about having beautifully defined brows that feel like you.
That’s why we created the ALL CAPS Color Capsules, an easy-to-use brow tint that restores soft, natural-looking color to thinning, gray, or faded brows that you can do at home. Each capsule is pre-measured for easy mixing and delivers long-lasting results in just minutes.
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Simplified beauty
No more touch-ups. Tint once, enjoy for weeks
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Long-lasting
No melting product or fading makeup by dinner
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Time-saving
Less time in the mirror, more time for other things that matter
From sparse to subtle
IN 3 EASY STEPS
1. Mix It Up
Twist open the capsule, pour the powder into a dish, and mix with 10–15 drops of water until you get a smooth paste.
2. Apply & Wait
Shape your brows with the paste and let it work its magic for 10–20 minutes.
3. Wipe & Reveal
Gently wipe off with a damp mini swiper to reveal soft, natural-looking color.
Refined, not overdone.
Because tinting your brows shouldn’t feel intimidating. It should feel effortless and like a little luxury made for grown-up beauty.
Timeless colors for timeless faces
Unsure which henna color best complements your complexion? Don't worry, we've got your back! Choosing the right color can make all the difference in achieving those gorgeously tinted brows.
Do ALL CAPS Henna Capsules cover gray hair?
Yes, it does! The darker colors are more effective at covering grays than the lighter colors.
Important Note: If your brow color is darker than the chosen shade, the tint may not be as noticeable. For the best results, pick a shade that matches your current brow color. Avoid selecting a lighter shade.
For any other questions or assistance, don't hesitate to reach out to us in the following ways:
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Send us a DM on Instagram @baebrow
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Shoot an email to orders@baebrow.com
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Chat with us directly! Just click the chat button at the lower right corner of your screen for instant assistance.
Feel to check our ALL CAPS Color Guide to learn more about our shades!
Must-haves
Bring back the brows you love 💕
Look better doing less
Beauty that keeps up with you
You’re still going places—your brows should too. ALL CAPS delivers natural-looking tint in minutes, with results that last up to 4 weeks.
Brows that age boldly
Soft color that flatters, not fights, your features. ALL CAPS brings subtle definition back to graying, sparse, or fading brows without a single harsh line.
Want color and control?
This isn’t a trend — it’s a timeless upgrade.
Your brows deserve a fresh start that keeps up with you.
Color that keeps up. Style that stays. Beauty that’s yours.
"Awesome product! Easy to apply and lovely subtle results! Love not having to use an eyebrow pencil. I sometimes have slightly sensitive skin but had no reaction at all. Nice colour match, hopefully it lasts a few weeks."
Cathy C.
"This product has become my must-have on my daily routine. Cannot do without it. It gives your eyebrows an amazing laminating effect and its duration and hold is extremely fashinating. Lasts for the whole day. I totally love it!!!!!!"
Maria C.
'This stuff is AMAZING. Favorite gel ever. A little goes a long way. Ive tried everything from pomade to tinted gel etc, but my favorite combo is the henna tint and then this gel."
Lauren B.
Frequently Asked Questions 🤔
Q: How do I choose the right capsule color?
A: Use our ALL CAPS Color Guide to find your perfect match based on hair tone and skin depth. Still unsure? DM us on Instagram or email us at orders@baebrow.com with a photo for a quick consult.
Q: Do I need a developer?
A: Nope! Just water. The formula activates instantly—no salon tools required.
Q: How long does the tint last?
A: Typically up to 2 weeks on hair and 2-3 days on skin depending on your skin type, skincare routine, and exposure to water, sun, or sweat.
Q: Can I swim or sweat with the tint on?
A: Yes, you can! We recommend not using oil-based products as they could affect the longevity of the tint. And if you notice that the tint seems uneven, you can certainly retouch your brows. You can reapply the henna to areas where you'd like more color, following the same process as before.
Q: Is the tint safe for sensitive skin?
A: Always make sure to do a patch test first as ALL CAPS contain PPD (Para-Phenylenediamine) which for some can be an irritant.
Q: Can I use the capsules more than once?
A: Each capsule is single-use and perfectly portioned for one application so you don't have to measure anymore.
Q: Does ALL CAPS cover grey hair?
A: The darker colors are more effective at covering grays than the lighter colors. If your brow color is darker than the chosen shade, the tint will not be noticeable. For best results, pick a shade that matches your current brow color. Dark brown is far more effective than medium brown or ash brown and can just be used for less time for similar results. Avoid selecting a lighter shade.
Q: Can I use ALL CAPS on my lashes too?
A: No, our capsules are designed specifically for brow tinting. We don't recommend using them on your eyelashes without professional advice.
Q: What’s the difference between HOLD UP! and G-LAM MAX?
A: HOLD UP! is a flexible brow wax with that lets you create any style (laminated or natural). It gives a long-lasting flexible hold with a super clear, flake-free finish. G-LAM MAX is an extra-strong clear brow wax with Provitamin B5, Aloe Vera, and Glycerin. It sets brows quickly and keeps them fluffy and lifted with a strong hold. Sleek, but slightly textured.
Q: How to use HOLD UP! Brow Wax?
A: Use a spoolie brush to apply a small amount of product. Apply a small amount of product onto brows, then use a spoolie to brush it through brows.
Q: How to use G-LAM MAX Brow Gel?
A: To achieve lift and volume apply G-LAM MAX onto brows using upward strokes. For thicker, unruly brows apply a little more product, with a few extra pressing, upward motions for extra hold. G-LAM MAX delivers a strong hold finish and should be the last step in your brow routine. Once the gel has dried on the eyebrows do not apply anything over it or brush the brows.
Q: Does it flake or leave white residue?
A: Nope. Both products are super clear. Always apply onto clean brows, to avoid any residue. To maintain the best product quality, the cap must remain tightly closed at all times when not in use.
Q: How to achieve that laminated-brow look?
Brush through your brows using upward and outward motions and gently press the spoolie into your brow to flatten the hairs for a polished look.
Q: What exactly is included in the BAECATION BUNDLE?
A: The full summer brow toolkit:
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1x ALL CAPS Color Capsules (your custom brow tint)
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1x HOLD UP! Flexible Brow Wax
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1x G-LAM MAX Clear Brow Gel
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1x Mini Dual Angled Brush
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1x Mini Finger Swiper
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1x Pipette
It’s everything you need for tinted, lifted, snatched brows—all summer long.
Q: Any inspo or tutorials I can check out?
A: Yes! Check out @baebrow on Instagram to see how real customers, makeup artists and content creators are using our products. You'll find step-by-step demos, shade results, before-and-afters, and tips straight from the community.
Q: Why should I get the BAECATION BUNDLE instead of buying the products individually?
A: Because Girl Math! 😉 The full value of these products separately is $88, but when you bundle up, you get them for just $75.99. Even better? We only offer this curated set during summer. Once it’s gone, it’s gone till next year.