This stuff is SO GOOD. Holy grail brow product! My eyebrows are so blonde theyre basically invisible. I had them microbladed a couple of years ago, but it faded surprisingly quickly and I didn't want to spend that kind of money again for something that only lasted a year, so I started looking into other options and found baebrow. Now I tint them every 3-4 weeks (occasionally use instant tint in between if I want to make more of an impact or stretch it out a little longer) and they look better than they every have. If you're on the fence, try it! It's so convenient to not have to spend time on brow makeup everyday.
Description
Meet HOLD UP! PLUS, our upgraded clear brow styling wax that does more than shape. This fortified formula styles, nourishes, and supports brow growth in one effortless step.
Why you’ll love it
This upgraded HOLD UP! Brow Wax styles and strengthens brows with a growth complex powered by Biotinoyl Tripeptide-1 to support fuller, healthier-looking brows over time. It delivers a flexible, non-sticky hold that keeps brows lifted without stiffness, flakes, or crunch. Easy to use—just swipe, shape, and go for polished brows in seconds. The jumbo size offers more product and longer use between restocks.
How it Works:
Brush through brows using upward strokes to sculpt and set. Use daily to style instantly while supporting fuller-looking brows over time.
How to Use
1. Pick up a small amount using the Mini Dual Brush. A little goes a long way
2. Apply to brows using upward and outward strokes
3. Use the spoolie to evenly distribute and shape
4. Gently press brow hairs down for a smooth, polished finish
Ingredients
Power-packed with ingredients that we LOVE!
Glycerin: Like a super-hydrator for your brows! Glycerin pulls moisture into the hair follicles, ensuring your brows stay soft and luscious, not dry or brittle.
Water (Aqua): The essential life-giver! Aqua maintains the smooth and easy-to-apply consistency of HOLD UP! PLUS, making your brow styling process effortless.
Panthenol: Say hello to your brows' best friend! Panthenol, also known as Pro-Vitamin B5, deeply nourishes and strengthens your brow hair, encouraging a fuller, denser look.
Biotinoyl Tripeptide-1: Meet the ultimate brow booster! This powerful peptide promotes hair growth at the follicle level, helping your brows appear thicker and more voluminous over time.
FULL INGREDIENTS: Aqua, Steareth-21, Glycerin, PVP, Panthenol, Biotinoyl Tripeptide-1, Phenoxyethanol, Ethylhexylglycerin
HOLD UP! PLUS Brow Styling Wax
Sale price633,00 Kč
Regular price
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HOLD UP! PLUS Brow Styling Wax
Sale price633,00 Kč
Regular price
Customer Reviews
Overall rating: 4.6 / 5 from 1121 reviews.
I freakin love the capsules. They make my brows look bolder for so much longer. I think this is honestly the best way to tint one’s brows.
Tarra K. 5/5 Verified
I recently tried Baebrow’s eyebrow wax, and I’m beyond impressed! The formula is smooth, easy to apply, and provides great hold without feeling stiff or greasy. It keeps my brows in place all day while still looking natural—no flaking or residue. I also love that it enhances my natural shape without making my brows feel heavy
Anastasia G. 5/5 Verified
works great, a little goes a long way!
Nina I. 5/5 Verified
Emptied it 4 times and bought again, best on the market so far
Jennifer G. 5/5 Verified
AMAZING PRODUCT!!!! I used to use Anastasia but this Baebeow brow gel is the BEST
Michelle M. 5/5 Verified
found my favorite eye brow products finally 🙌🏼🙌🏼🙌🏼
Trang V. 5/5 Verified
I have tried other dyes and was not happy with how dark and unnatural my brows looked. I’m always forgetting to get them dyed when I have my roots done at the salon. My brows have a lot of grey in them. This stuff was perfect! It was very easy to use, not messy, and I’m so happy with how my brows look. I didn’t even need the pencil this morning. I will absolutely purchase again.
Joan C. 5/5 Verified
I absolutely loved this product! My eyebrows were super light blonde and I was filling them in every day with makeup. I had to dye my brows twice with the henna to get my desired color, but that is just because I did not leave the henna on long enough my first try. My brows look fuller and so pretty! All I need to do in the morning is shape them with brow gel and I am good to go. 10/10 would buy again!
Chloe B. 5/5 Verified
I had my eyebrows microbladed years ago, they have faded considerably. But these henna caps bring them back to life and frankly more natural looking. I won't need to microblade them again thanks to my once weekly use of these henna caps!
Laura W. 5/5 Verified
This eyebrow tint is the real deal! After I applied it to my brows and removed it I seen eyebrows I did not know were there! It was a WOW moment. The liquid tint just absorbs into each brow whether a long brow or a really short and sparse brow. This will be my go to brow tint from now on! I cannot brag enough about this brow tint!
Pam M. 5/5 Verified
Finally a brow product that can hold up my thick stubborn brows. Mad I waited so long to try it.
Eduardo S. 5/5 Verified
Just used the light brown & am very happy with the results!!! Looks great with my hair color. Also does well with covering the stubborn grey brow hairs. Looks natural ❤️
Mrs. C. 5/5 Verified
So far so good! The wax is truly amazing- super firm all day hold and no flaky white stuff. The henna works well and I’m terrible at things like that. Just be careful that it doesn’t get on your sink because it will stain.
Elisabeth S. 5/5 Verified
I am really pleased with this product. Easy to use, cleans up well and lasts about 2-3 weeks. Color is good for me & I am very happy to skip applying eyebrow makeup daily. I have very sensitive skin and this product does not irritate me.
Cathy S. 5/5 Verified
My brows were always very dark and thick but through aging they are now thinner and lighter. I wanted a solution that wasn’t permanent and still looked natural. BaeBrow is the best solution!! Thank you!!
Peter N. 5/5 Verified
Super easy to use! Love that I only need a clear brow gel for several weeks after application!
Debbie S. 5/5 Verified
I love it! First swipe and I was hooked! It literally stays on ALL day :) I would def keep buying.
Sara M. 5/5 Verified
Love how my brows turned out! The color is perfect and they look very natural!
Leslie H. 5/5 Verified
I am so impressed. I mean I saw the videos but I didn't know if that it would actually work for me. This stuff is really good.
Laurie C. 5/5 Verified
This is so easy to apply and makes my brows look amazing! It saves me so much time not having to add brow color each morning!
Megan S. 5/5 Verified
Amazing stuff. The best ive used. Stays in place all day
Chidinma N. 5/5 Verified
I thought this was a scam but I decided to purchase it anyways at some point. I’ve tried so so many eyebrow gels and my eyebrows are really not thick, but nothing will hold or keep looking good for more than an hour. BAEBROW IS AN EXTREME GAME CHANGER!!! I couldn’t believe how good it was first time I tried it. Now the only brow gel I will ever use.
Clara M. 5/5 Verified
First purchase of the Henna Hold kit and past user of the Instant Tint and I am impressed with both the coverage and lasting color of the Henna Hold. It is easy to mix and use. Shipping was fast. Overall a great experience.
Dianne W. 5/5 Verified
Love this product! My brows pop and look like they are laminated without the harsh texture and effects. It leaves my brows soft and healthy. Finally found a product that works!
Barbara P. 5/5 Verified
I have super light brows and have grown very tired of coloring them in daily. I tried a tint before and it turned my eyebrows an orange color and I was terrified to try something else. I ordered the ash brown and it was such a better experience all the way around. Didn’t smell or burn like the other product. Super easy and turned out exactly like I hoped.
Lorey H. 5/5 Verified
I use this probably 1-2x per month and it works great to fill in my thinning brows without me having to fill them in daily. I’m a new mom and don’t have time for makeup most days but this makes my face look more youthful and polished. Will definitely keep ordering! I first ordered the full kit and now just the capsules. I have a light olive skin tone and black hair, and picked the black color. If I leave it on for the minimum amount of time recommended (10 minutes), it looks how I want it to look immediately after wiping it off. Full and defined in a natural way without being overly dramatic (not into the drag queen look!) But it fades after a few days. If I leave it for the max amount of time (20 minutes) it looks way too dramatic for 1-2 days but then looks good for another week or so. It probably lasts overall 2 weeks but fades with each day.
Sumia I. 5/5 Verified
I LOVE the brow wax and I’m so glad there’s an option with growth serum available now. This is my second time purchasing it; the tin is small but lasts forever. It remains to be seen if the growth serum works but regardless - I’m a customer for life. It doesn’t look like it in the photos but my brows are super unruly, curly, with a thick shaft…while also being sparse. Bae Brow makes them look perfect and also allows me to brush them over bad microblading pigment from years ago.
Mia B. 5/5 Verified
As I've gotten older, my plush eyebrows have become sparse and thin. I'm so tired of having to apply makeup to my brows before I go out. Brow Bae has been such a tremendous time saver for me! And, my brows look so natural.
Andrea R. 5/5 Verified
Great product . Makeup artist told me about product
Jackie T. 5/5 Verified
I love bae brow!! The tint works well and is so easy to use. I personally use vasaline around my brows to keep it from staining my skin, but I don’t think everyone does that. The brow gel works like nothing I’ve used before. Only complaint is that sometimes it will dry a little crusty. I carry a brow brush with me on my purse in case I need to brush them out if there is any weird residue. But over all this has changed my brow game and I love it .
Marissa B. 5/5 Verified
Absolutely love, wish I would’ve found this product sooner. It is amazing. Don’t sleep on this. I am going to be a customer for life
Tiffany A. 5/5 Verified
Great product! My eyebrows turned into the exact color I always wanted! Thank you so much!
Laura L. 5/5 Verified
Used it last night and was pretty worried I’d look goofy for a few days but it did exactly what it advertised and I am very pleased. Will be buying more.
Rebecca R. 5/5 Verified
Easy instructions to follow. I purchased the dark brown.
Rhea Benessa C. 5/5 Verified
This video is after a 8+ hour work day and outfit change with no retouching needed. Still waiting to see the results of the growing serum but the wax itself is great, a huge upgrade from classic tinted brow gel!
Olivia D. 5/5 Verified
Love the product!!! For Brow on point, go to Baebrow.
Caitlin M. 5/5 Verified
I love this kit! The henna dye was easy to apply and stained very nicely- I used the color dark brown. Paired with the brow gel, my brows looks nice and thick and exactly how I would want them to look. I also like that the gel is suppose to help maintain the integrity of my eyebrow hairs.
Kiana M. 5/5 Verified
I never thought I would find a color match as a natural redhead - finally! This stuff is amazing.
Hollie W. 5/5 Verified
Super easy, quick and the righr amount of definition without looking like a muppet!
Melissa K. 4/5 Verified