ALL CAPS COLOR GUIDE

Find your perfect brow shade, bae.

Not sure which ALL CAPS shade to pick? We got you. This guide makes it easy to find your best match based on your brow color, hair tone, and undertones — so your brows look bold, natural, and actually flattering.

Take the Quiz Shop Brow Tints

1

Match the darkest part of your brows

For the best result, choose a shade close to the deepest hairs in your brows. Going lighter often won’t show up enough.

2

Your undertones matter

The tint can pull cooler on pink skin, warmer on peachy skin, and more true-to-tone on neutral undertones.

3

Timing changes the intensity

Leave it on for 5–7 minutes for a softer finish, or 15–20 minutes for a bolder, more defined look.

Choose your brow mood

We grouped the shades by undertone so you can stop overthinking and start tinting.

For Neutral Baddies ✨

Balanced, flattering, easy-to-wear tones

Perfect if your coloring sits between warm and cool, or you just want a super wearable brow that doesn’t lean too golden or too ashy.

Neutral Medium Brown Perfect for medium blondes and brunettes who want natural, balanced definition.

Neutral Light Brown Best for blondes or light brunettes who want soft definition without harshness.

Dark Brown Great for medium to dark brunettes or dark blondes who want a bolder brow that still looks natural.

For Cool-Toned Queens ❄️

Ashy, smoky, cool-girl shades

Best for cool undertones, ashy blondes, silver hair, and brunettes who want depth without warmth.

Black For the darkest brunettes and black hair. Bold, dramatic, and high definition.

Graphite Ideal for silver hair and deep grey tones. A subtle, cool-toned finish.

Ash Brown Best for medium to dark brunettes with cool undertones.

Ash Blonde Perfect for platinum blondes and light ash tones that need soft definition.

For Warm Hotties ☀️

Golden, soft, sunlit tones

Made for warm undertones, honey hair, golden blondes, and redheads who want brows that feel seamless.

Warm Light Brown A soft warm-toned option for light blondes and light brunettes.

Auburn Best for redheads and warm blondes who want a natural hint of warmth.

Warm Medium Brown Adds golden warmth without going overly red.

Taupe A soft taupe that leans warm. On cooler or pink undertones, Ash Blonde may look more seamless.

Before you tint: quick BAEBROW rules

Want it soft? Leave it on for 5–7 minutes.
Want it bold? Leave it on for 15–20 minutes.
A lighter shade than your current brow color may barely show.
Always patch test first.
If you’ve reacted to PPD before, skip ALL CAPS and go for INSTANT TINT! instead.

Still not sure?

Take the quiz or message us. We’ll help you pick the shade that makes the most sense for your brows, not just the one that sounds cute.

Take the Quiz Ask BAEBROW

ALL CAPS quick FAQ

How long does ALL CAPS last?

Usually 2–4 weeks on brow hairs. Darker shades may also leave a temporary skin stain for a few days.

Does it stain the skin?

Darker shades like Dark Brown and Black can leave more of a skin stain than lighter shades.

How do I choose the best shade?

Match the darkest part of your brows and use your undertones as the tie-breaker.

Does ALL CAPS contain PPD?

Yes. If you want a non-PPD alternative, go for INSTANT TINT!.